Broadcaster tools for interactive shopping interfaces

A system, comprising:

• at least one computing device;
• and
• a broadcaster management application executed in the at least one computing device, wherein the broadcaster management application causes the at least one computing device to at least:
• generate a plurality of audience statistics in regard to a plurality of users associated with a plurality of clients that are consuming a first live video stream, at least one of the plurality of audience statistics being generated based at least in part on user profile information of the plurality of users obtained from an electronic commerce system;
• generate a user interface configured to present the plurality of audience statistics and facilitate management of an interactive shopping interface rendered by the plurality of clients in association with the first live video stream;
• present, via the user interface, a request from a particular client device of the plurality of clients that is associated with a particular user of the plurality of users to participate in a video chat session with a host user, the user interface including a plurality of action components and one or more user-specific audience statistics corresponding to the particular user, the plurality of action components comprising at least one of an approve component, a disapprove component, an add-to-queue component, or a communicate component, and the one or more user-specific audience statistics comprising at least one of:
• one or more purchasing habits, a date of last purchase, an item review history, a user review classification status, a subscription status, one or more social networking accounts, or a communication history of at least one prior chat session;
• facilitate, via the user interface, bidirectional video communication between the particular user and the host user in response to a first selection of the communicate component, the bidirectional video communication comprising a screening interview between the particular user and the host user;
• receive, via the user interface, an approval of the request from the host user in response to a second selection of the approve component;
• and
• cause a second live video stream originating from the particular client device to be shown to the plurality of users within the first live video stream in response to receiving the approval of the request by mixing the second live video stream with the first live video stream via a video mixer.

A method, comprising:

• obtaining, by at least one computing device, a sequence of items scheduled to be featured within a first live video stream;
• causing, by the at least one computing device, a user interface to be rendered, the user interface facilitating editing of the sequence of items;
• receiving, by the at least one computing device, an edit to the sequence of items via the user interface;
• modifying, by the at least one computing device, item information transmitted to a plurality of clients based at least in part on the edit, wherein individual clients of the plurality of clients are currently consuming the first live video stream and are is configured to render an interactive shopping interface based at least in part on the item information that is modified;
• presenting, by the at least one computing device, a user interface containing a request from a particular client of the plurality of clients to participate in a video chat session with a host user, the particular client being associated with a consuming user interacting with the first live video stream, the user interface comprising a plurality of action components and one or more user-specific statistics corresponding to the consuming user associated with the particular client, the plurality of action components comprising at least one of an approve component, a disapprove component, an add-to-queue component, or a communicate component, and the one or more user-specific statistics comprising at least one of:
• one or more purchasing habits, a date of last purchase, an item review history, a user review classification status, a subscription status, one or more social networking accounts, or a communication history of at least one prior chat session;
• facilitating, by the at least one computing device, bidirectional video communication between the host user of the user interface and the consuming user associated with the particular client in response to a first selection of the communicate component, the bidirectional video communication comprising a screening interview between the particular user and the host user;
• receiving, by the at least one computing device, an approval of the request from the host user via the user interface in response to a second selection of the approve component;
• and
• causing, by the at least one computing device, a second live video stream originating from the particular client to be shown within the first live video stream in response to receiving the approval of the request by mixing the second live video stream with the first live video stream via a video mixer.