Buy now option from map view
AssigneeeBay Inc.
InventorArunachalam Muthu
Life of this patent
Estimating the term…
Abstract
Product search results may be presented to a user via a map view, with merchants selling a selected product displayed on a map. A buy now button may be displayed for a merchant within the map view, allowing the user to execute a purchase transaction directly from the map view.
Claims18
A method of presenting product search results, the method comprising:
- receiving, at a server device, log-in information from a client device;
- causing the client device to store the log-in information as a cookie in a storage local to the client device;
- receiving a search query from the client device;
- obtaining search results corresponding to the search query, each search result identifying a merchant;
- retrieving merchant information from a merchant database for one or more of the identified merchants from the search results, the merchant information including a location and purchase instructions;
- and
- forming a web page presenting the search results in a map view, wherein the map view includes a selectable location using the location from the merchant information and a buy now button for each search result using the purchase instructions from the merchant information;
- and
- in response to a selection of the buy now button, initiating a purchase transaction on a merchant web site, wherein the initiating includes executing the purchase instructions contained in the merchant information, the initiation of the purchase transaction further includes the server device retrieving the cookie from the client device and passing information regarding log-in information for a user of the client device obtained from the cookie to the merchant web site, the log-in information including an identification of the user and a password entered by the user.
A method of presenting product search results, the method comprising:
- receiving, at a server device, log-in information from a client device;
- causing the client device to store the log-in information as a cookie in a storage local to the client device;
- receiving a search query from the client device;
- obtaining search results corresponding to the search query, each search result identifying a merchant;
- retrieving merchant information from a merchant database for one or more of the identified merchants from the search results, the merchant information including a location and purchase instructions;
- forming a web page presenting the search results in a map view, wherein the map view includes a selectable location using the location from the merchant information and a buy now button for each search result using the purchase instructions from the merchant information;
- and
- in response to a selection of the buy now button, initiating a purchase transaction on a merchant web site using the merchant information, wherein the initiating includes executing the purchase instructions contained in the merchant information, the initiation of the purchase transaction further includes the server device retrieving the cookie from the client device and passing information regarding log-in information for a user of the client device obtained from the cookie to the merchant web site, the log-in information including an identification of the user and a password entered by the user.
A method of presenting product search results, the method comprising:
- receiving, at a server device, log-in information from a client device;
- causing the client device to store the log-in information as a cookie in a storage local to the client device;
- receiving a search query from the client device:
- obtaining search results corresponding to the search query, each search result identifying a merchant;
- retrieving merchant information from a merchant database for one or more of the identified merchants from the search results, the merchant information including a location and purchase instructions;
- sending the search results to the client device to be presented in a map view, wherein the map view includes a selectable using the location from the merchant information and a buy now button for each search result using the purchase instructions from the merchant information;
- and
- in response to a selection of the now button, initiating a purchase transaction on a merchant web site using the merchant information, wherein the initiating includes executing the purchase instructions contained in the merchant information, the initiation of the purchase transaction further includes the server device retrieving the cookie from the client device and passing information regarding log-in information for a user of the client device obtained from the cookie to the merchant web site, the log-in information including an identification of the user and a password entered by the user.
A method of presenting product search results, the method comprising:
- receiving log-in information from a user;
- storing the log-in information on a client device as a cookie;
- receiving an indication from the user as to a product of interest;
- forming a search query based on the indication;
- sending the search query to a server;
- receiving search results from the server, the search results including merchant information, the merchant information including a location and purchase instructions;
- presenting the search results in a map view, wherein the map view includes a selectable location for each search result using the location from the merchant information and a buy now button for each search result using the purchase instructions for the merchant identified for the corresponding search result;
- and
- in response to a selection of the buy now button, initiating a purchase from a merchant associated with the merchant information, wherein the Initiating includes executing the purchase instructions contained in the merchant information, the initiation of the purchase transaction further includes a server device obtaining the cookie from the client device and passing information regarding log-in information for the user obtained from the cookie to the merchant web site, the log-in information including an identification of the user and a password entered by the user.
A method of presenting product search results, the method comprising:
- receiving log-in information from a user;
- storing the login information on a client device as a cookie;
- receiving an indication from the user as to a product of interest;
- forming a search query based on the indication;
- sending the search query to a server;
- receiving search results from the server, the search results including merchant information, the merchant information including a location and purchase instructions;
- presenting the search results in a map view, wherein the map view includes a selectable location for each search result using the location from the merchant information and a buy now button for each search result using the purchase instructions from the merchant information;
- and
- in response to a selection of the buy now button, initiating a purchase from a merchant associated with the merchant information, wherein the initiating includes executing the purchase instructions contained in the merchant information, the initiation of the purchase transaction further includes a server device retrieving the cookie from the client device and passing information regarding log-in information for the user of the client device obtained from the cookie to the merchant web site, the log-in information including an identification of the user and a password entered by the user.
A client device including:
- processor;
- memory, an application configured to:
- receive log-in information from a user;
- store the log-in information on a client device as a cookie;
- receive an indication from a user as to a product of interest;
- form a search query based on the indication;
- send the search query to a server;
- receive search results from the server, the search results including merchant information, the merchant information including a location and purchase instructions;
- present the search results in a map view, wherein the map view includes a selectable location for each search result using the location from the merchant information and a buy now button for each search result using the purchase instructions from the merchant information;
- and
- in response to a selection of the buy now button, initiate a purchase from a merchant associated with the merchant information, wherein the initiating includes executing the purchase instructions contained in the merchant information, the initiation of the purchase transaction further includes a server device retrieving the cookie from the client device and passing information regarding log-in information for the user of the client device obtained from the cookie to the merchant web site, the log-in information including an identification of the user and a password entered by the user.
A server comprising:
- a processor;
- a memory;
- a server application;
- a product database;
- a merchant database;
- a buy now execution module;
- the server application configured to:
- receive, at a server device, log-in information from a client device;
- cause the client device to store the log-in information as a cookie in a storage local to the client device;
- receive a search query from the client device;
- obtain search results corresponding to the search query from the merchant database, each search result identifying a merchant;
- sending the search results to the client device to be presented in a map view, wherein the map view includes a selectable location using location from merchant information and a buy now button for each search result, wherein the buy now button is formed using purchase instructions from merchant information for the merchant identified for the corresponding search result;
- the buy now execution module configured to:
- retrieve merchant information from the merchant database for one or more of the identified merchants from the search results;
- and
- in response to a selection of the buy now button, initiate a purchase transaction using the merchant information, wherein the initiating includes executing the purchase instructions contained in the merchant information, the initiation of the purchase transaction further includes the server device retrieving the cookie from the client device and passing information regarding log-in information for a user of the client device obtained from the cookie to the merchant web site, the log-in information including an identification of the user and a password entered by the user.
Dependencies are inferred from the claim text.