US 8,752,086 B2Granted

Methods and apparatus for sending content to a media player

OwnerCarson Victor Conantinventor

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Abstract

The present disclosure provides methods and apparatus for sending content to a media player. In general, a user of the disclosed system consumes a plurality of media content (e.g., audio content, visual content, audiovisual content, etc.) distributed from a media server. The content preferably include advertising content and non-advertising content. Some or all of the content is selected by the system based on the user's specific requests, profile, preferences, and/or feedback, in conjunction with the profiles, preferences, requests, and feedback of other users, (e.g. using social media, social matching and/or collaborative filtering techniques). Preferably, the feedback includes statistical data indicative of partial experiences (e.g., user listened to 50%) of the content by one or more media consumers.

Claims66

Dependent claims

A method of sending content to a media player, the method comprising:

receiving a plurality of non-advertising content by at least one computing device;
determining selected non-advertising content from the plurality of non-advertising content at the at least one computing device;
receiving a plurality of advertising content, at the at least one computing device, each advertising content from the plurality of advertising content having a duration;
for each advertising content from the plurality of advertising content, determining, at the at least one computing device, partial experiences of the duration of the advertising content consumed by a plurality of media consumers;
determining, at the at least one computing device, selected advertising content from the plurality of advertising content for a media consumer based on (a) first profile data associated with the media consumer, (b) second profile data associated with the selected non-advertising content, and (c) third profile data associated with the selected advertising content, and (d) statistical data associated with the selected advertising content, the statistical data being indicative of the partial experiences of the duration of the selected advertising content consumed by the plurality of media consumers;
associating the selected advertising content with the selected non-advertising content in at least one media file at the at least one computing device;
and
sending the at least one media file from the at least one computing device to the media player associated with the media consumer.

5 more elements

A method of sending content to a media player, the method comprising:

receiving a plurality of non-advertising content by at least one computing device;
determining selected non-advertising content from the plurality of non-advertising content at the at least one computing device;
receiving a plurality of advertising content at the at least one computing device;
determining, at the at least one computing device, a plurality of related advertising content from the plurality of advertising content, each related advertising content from the plurality of related advertising content having a duration;
for each related advertising content from the plurality of related advertising content, determining, at the at least one computing device, partial experiences of the duration of the related advertising content consumed by a plurality of media consumers;
determining, at the at least one computing device, selected advertising content from the plurality of related advertising content for a media consumer based on (a) first profile data associated with the media consumer, (b) second profile data associated with the selected non-advertising content, and (c) third profile data associated with the selected advertising content, and (d) statistical data associated with the plurality of related advertising content, the statistical data being indicative of the partial experiences of the durations of the plurality of related advertising content consumed by the plurality of media consumers;
associating the selected advertising content with the selected non-advertising content in at least one media file at the at least one computing device;
and
sending the at least one media file from the at least one computing device to the media player associated with the media consumer.

6 more elements

A method of sending content to a media player, the method comprising:

receiving a plurality of non-advertising content by at least one computing device, each non-advertising content from the plurality of non-advertising content having a duration;
for each non-advertising content from the plurality of non-advertising content, determining, at the at least one computing device, partial experiences of the duration of the non-advertising content consumed by a plurality of media consumers;
receiving a plurality of advertising content at the at least one computing device, each advertising content from the plurality of advertising content having a duration;
for each advertising content from the plurality of advertising content, determining, at the at least one computing device, partial experiences of the duration of the advertising content consumed by the plurality of media consumers;
determining selected non-advertising content from the plurality of non-advertising content at the at least one computing device;
determining selected advertising content from the plurality of advertising content at the at least one computing device, wherein at least one of determining selected non-advertising content and determining selected advertising content is based on (a) first profile data associated with a media consumer, (b) second profile data associated with the selected non-advertising content, and (c) third profile data associated with the selected advertising content, and (d) statistical data associated with at least one of the selected advertising content and the selected non-advertising content, the statistical data being indicative of the partial experiences of the duration of the selected non-advertising content or the selected advertising content, respectively, consumed by at least one of the plurality of media consumers and the media consumer;
associating the selected non-advertising content with channel data, at the at least one computing device, the channel data being indicative of at least one genre;
associating the selected advertising content, at the at least one computing device, the selected non-advertising content, and the channel data in at least one media file;
and
sending the at least one media file and the associated channel data from the at least one computing device to the media player associated with the media consumer.

7 more elements

An apparatus for sending content to a media player, the apparatus comprising:

a processor;
a memory device operatively coupled to the processor;
an input device operatively coupled to the processor;
and
an output device operatively coupled to the processor, wherein the processor:
causes the input device to receive a plurality of non-advertising content;
determines selected non-advertising content from the plurality of non-advertising content;
causes the input device to receive a plurality of advertising content;
determines a plurality of related advertising content from the plurality of advertising content, each related advertising content from the plurality of related advertising content having a duration;
for each related advertising content from the plurality of related advertising content, determining partial experiences of the duration of the related advertising content consumed by a plurality of media consumers;
selects data indicative of the plurality of media consumers based on at least one interest associated with the media consumer;
determines selected advertising content from the plurality of related advertising content for a media consumer based on (a) first profile data associated with the media consumer, (b) second profile data associated with the selected non-advertising content, and (c) third profile data associated with the selected advertising content, and (d) statistical data associated with the plurality of related advertising content, the statistical data being indicative of the partial experiences of the plurality of associated durations of the plurality of related advertising content consumed by the plurality of media consumers;
associates the selected advertising content with the selected non-advertising content in at least one media file;
and
sends the at least one media file to the media player associated with the media consumer.

12 more elements

A non-transitory computer readable medium storing software instructions structured to cause at least one computing device to:

receive a plurality of non-advertising content;
determine selected non-advertising content from the plurality of non-advertising content;
receive a plurality of advertising content;
determine a plurality of related advertising content from the plurality of advertising content, each related advertising content from the plurality of related advertising content having a duration;
for each related advertising content from the plurality of related advertising content, determining partial experiences of the duration of the related advertising content consumed by a plurality of media consumers;
select data indicative of the plurality of media consumers based on at least one interest associated with the media consumer;
determine selected advertising content from the plurality of related advertising content for a media consumer based on (a) first profile data associated with the media consumer, (b) second profile data associated with the selected non-advertising content, and (c) third profile data associated with the selected advertising content, and (d) statistical data associated with the plurality of related advertising content, the statistical data being indicative of the partial experiences of the plurality of associated durations of the plurality of related advertising content consumed by the plurality of media consumers;
associate the selected advertising content with the selected non-advertising content in at least one media file;
and
send the at least one media file to the media player associated with the media consumer.

7 more elements

Dependencies are inferred from the claim text.

Facts

Application: 11/836,766Filed 9 Aug 2007 · us provisional application
Priority: 9 Aug 2006
Published: US 2008/0092182 A117 Apr 2008
Granted: 10 Jun 2014
Term ends: Not estimatedThe source records don’t support an estimate.

Classification18 codes

G06Q 30/0269
Targeted advertisements: based on user profile or attribute
G06Q 30/0272
Advertisements: period of advertisement exposure
H04L 67/306
Profiles: user profiles
H04N 7/17318
Transmission or handling of upstream communications: direct or substantially direct transmission and handling of requests

Family

Application60/821,898Us provisional application · filed 9 Aug 2006
US 2008/0092182 A1Pre-grant publication · published 17 Apr 2008
US 8,752,086 B2This patent

From the US filing history. Foreign family members aren’t listed.

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