Method and system for replacing hyperlinks in a webpage

A web server configured to manage a hyperlink of a webpage provided by a web service system, said server comprising:

• a network interface;
• a memory;
• a processor;
• a communication module configured to communicate with a client, a client history server storing client history information and a content repository server storing at least one candidate hyperlink, said client history information including one or more client identifiers (IDs) and, for each of the one or more client identifiers, one or more content IDs corresponding to content that has been previously requested by a user associated with the client ID;
• and
• a control module configured to
• receive from said client a request for a web page, said web page request comprising a client ID of said client;
• obtain from said client history server at least one content ID corresponding to the client ID of said client;
• select one or more hyperlinks to be included in the web page among the candidate hyperlinks stored in said content repository server based on the at least one obtained content ID;
• and
• replace, in the web page, each hyperlink that has been accessed by the client with a new hyperlink that has not been accessed by the client.

A web service system for providing a web page to a client, the system comprising:

• a client history server, hosted on a first computing device, configured to store client history information, said client history information including one or more client identifiers (IDs) and, for each of the one or more client identifiers, one or more content IDs corresponding to content that has been previously requested by a user associated with the client ID;
• a content repository server, hosted on a second computing device, configured to store at least one candidate hyperlink;
• and
• a web server, hosted on a third computing device, configured to
• receive from said client a request for a web page, said web page request comprising a client ID of said client,
• obtain from said client history server at least one content ID corresponding to the client ID of said client,
• select one or more hyperlinks to be included in the web page among the candidate hyperlinks stored in said content repository server based on the at least one obtained content ID, and
• replace, in the web page, each hyperlink that has been accessed by the client with a new hyperlink that has not been accessed by the client.

A method of managing a hyperlink provided by a web service system, said web service system comprising a web server configured to provide a web page to a client and a content repository server configured to store at least one of candidate hyperlinks, said method comprising the steps of:

• receiving, from a client at a computing device, client history information and a request for a web page, said client history information comprising at least one content ID corresponding to content previously requested by the client and said web page request comprising a client ID of said client;
• selecting one or more hyperlinks to be included in the web page among the candidate hyperlinks stored in said content repository server based on the received client history information;
• and
• replacing, in the web page, each hyperlink that has been accessed by the client with a new hyperlink that has not been accessed by the client.

A machine-readable tangible and non-transitory medium having information for managing a hyperlink provided by a web service system, wherein the information, when read by the machine, causes the machine to perform the following:

• storing, in a client history server, client history information, said client history information comprising one or more client identifiers (IDs) and, for each of the one or more client identifiers, one or more content IDs corresponding to content that has been previously requested by a user associated with the client ID;
• receiving, from a client, a request for a web page, said web page request comprising a client ID of said client;
• obtaining from said client history server at least one content ID corresponding to the client ID of said client;
• selecting one or more hyperlinks to be included in the web page among a set of candidate hyperlinks stored in said content repository server in association with the web page based on the at least one obtained content ID;
• and
• replacing, in the web page, each hyperlink that has been accessed by the client with a new hyperlink that has not been accessed by the client.