Single persistence implementation of business objects

A method implemented at least in part by a computer, the method comprising:

• receiving online transaction processing requests comprising one or more business object attributes of one or more business objects;
• fulfilling the online transaction processing requests via a single persistence in a database, wherein the single persistence in the database persists the one or more business object attributes;
• receiving online analytical processing requests comprising references to the one or more business object attributes;
• and
• fulfilling the online analytical processing requests via the same single persistence in the database.

A system processing requests to a universe of a plurality of business objects accessing a database, the system comprising:

• one or more processors;
• memory;
• a business logic layer receiving requests from one or more business object consumers and operable to send and receive data in an external format to and from the business object consumers;
• a data access layer operable to send and receive data from the business logic layer in the external format and send and receive data to a database table system;
• and
• an online analytical processing services runtime operable to send and receive data in an external format to and from one or more online analytical processing services consumers;
• a database storing business object attributes of the business objects in external format;
• wherein the business logic layer, the data access layer, and the online analytical processing service operate according to a single business object model implementing a single data format model using the external format for attributes of the business objects.