Gifting system and method

A system, comprising:

• a server configured to communicate with a communications device via a network, wherein the server is configured to:
• present, via the communications device, at least one product or at least one service that:
• is available for purchase in person when presented, and
• does not necessitate supplying any content either appearing on the at least one product or being displayed while providing the service;
• receive, via the communications device, a selection from the at least one product or the at least one service;
• receive, via the communications device, an instruction to purchase the selection from the venue having a specific physical location in response to having received location-based information from a recipient device configured to locate the venue near the recipient device;
• and
• transmit a notification to the recipient device indicating the purchased selection is available for claiming at the venue.

A memory device having instructions stored thereon that, in response to execution by a processing device, cause the processing device to perform operations comprising:

• presenting, via a communications device, a menu listing at least one product or at least one service that does not necessitate supplying any content either appearing on the at least one product or being displayed while providing the at least one service;
• receiving, via the communications device, a selection of a product or a service selected from the menu;
• purchasing, via the communications device, the selection from a venue having a specific physical location in response to receiving location-based information configured to locate a recipient device in a vicinity of the venue;
• and
• generating a notification configured to notify the recipient device of a gift of the purchased selection available for claiming at the venue subsequent to the purchase.