System and apparatus for linking multiple rewards programs to promote the purchase of specific product mixes
AssigneeVisa U.S.A. Inc.
InventorsCorinne Bortolin, Loc Nguyen
Life of this patent
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Abstract
A method and system for linking multiple pre-existing reward programs is disclosed. The method includes receiving information about a first pre-existing reward program for a first product, where the first reward program provides for a first reward, and receiving information about a second pre-existing reward program for a second product, wherein the second reward program provides a second reward. A combination reward program is provided, and the combination reward program provides a combination reward that is greater than each of the first reward and the second reward.
Claims26
A method comprising:
- receiving information at a host server computer about a first reward program created by a first merchant, wherein the first reward program provides for a first reward when a first product is purchased from the first merchant;
- receiving information at the host server computer about a second reward program created by a second merchant, wherein the second reward program provides a second reward when a second product different from the first product is purchased from the second merchant;
- and
- using the host server computer, providing for a combination reward program that is linked to the first reward program and the second reward program and that provides a combination reward that is based on the purchase of at least the first product and the second product, wherein the combination reward is given to a consumer in addition to the first reward and the second reward if the consumer purchases the first product and the second product.
A method comprising:
- receiving, at a host server computer, information about a first pre-existing reward program created by a first merchant, wherein the first reward program provides for a first reward;
- receiving, at the host server computer, information about a second pre-existing reward program created by a second merchant, wherein the second reward program provides a second reward;
- and
- using the host server computer, providing for a combination reward program that provides a combination reward, wherein the combination reward is given to a consumer in addition to the first reward and the second reward if the consumer purchases the first product and the second product.
Dependencies are inferred from the claim text.