Backlight assembly and display device having the same

A backlight assembly comprising:

• a light guiding plate;
• a flexible film facing at least one surface of the light guiding plate;
• a plurality of driving boards disposed on the flexible film to face the light guiding plate in a line shape;
• and
• a plurality of light emitting chips formed on each of the driving boards to generate light toward the light guiding plate, the plurality of the light emitting chips being continuously disposed in a line shape along a longitudinal direction of the flexible film, wherein a connection wiring that transmits power from a power source to the driving boards is formed on the flexible film, wherein the flexible film comprises:
• a power connection portion located at and extending from an end of the line shape of the plurality of light emitting chips in the longitudinal direction of the flexible film,
• a board mounted portion on which the driving boards are disposed, and
• an extended portion extending from the board mounted portion, wherein the extended portion is bent with respect to the board mounted portion to extend onto and contact an upper surface of the light guiding plate.