Pressure sensitive adhesives with good oily surface adhesion

A fastener comprising a hook and loop fastener provided with a pressure sensitive adhesive composition,

• said pressure sensitive adhesive composition consisting essentially of a pressure sensitive adhesive polymer consisting of the reaction product of:
• (a) 25-97 parts by weight of an acrylic acid ester of a monohydric alcohol whose homopolymer has a Tg less than 0.degree. C.;
• (b) 3-75 parts by weight of a non-polar ethylenically unsaturated monomer whose homopolymer has a solubility parameter of no greater than 10.50 and a Tg greater than 15.degree. C.;
• and
• (c) 0-5 parts by weight of a polar ethylenically unsaturated monomer whose homopolymer has a solubility parameter of greater than 10.50 and a Tg greater than 15.degree. C., the relative amounts of said acrylic acid ester, said non-polar ethylenically unsaturated monomer, and said polar ethylenically unsaturated monomer being chosen such that 90.degree. peel adhesion of said reaction product to a surface provided with 1.5.+-.0.25 mg/in.sup.2 oil is greater than zero after a 10 second dwell at room temperature as measured according to Test Procedure B, with the proviso that the composition contains essentially no emulsifier.