Hot melt transfer coating process and products

In a process for placing a releasable pressure-sensitive adhesive coating on an unspooled web which is being unwound from a supply spool and which comprises a first side having a first release coating having relatively high peel strength with respect to said adhesive coating, and a second side having a second release coating having relatively low peel strength affinity with respect to said adhesive coating, and thereupon spooling the resulting adhesive-coated web onto a packaging spool so that the surface of the adhesive coating contacts the second side of said substrate;

• the improvement wherein said adhesive coating is applied as a substantially solvent-free hot-melt coating, said adhesive coating is caused to solidify by positive cooling applied to the unspooled web, wherein said cooling is controlled so that moisture condensation on the web is substantially avoided, and wherein the entire supply spool-to-packaging spool travel time of said web is a period of about 0.5 to 5 seconds.