Message routing by communication services platform

A system, comprising:

• a memory;
• and
• a processing device coupled to the memory, the processing device configured to:
• identify a plurality of message routing providers serving a specified destination network;
• receive, from one or more message originating entities, message delivery data reflecting message delivery by the plurality of message routing providers to the specified destination network;
• receive one or more messages from a message originating entity that has not provided at least part of the message delivery data;
• identify, for routing the one or more messages to the specified destination network, based on the message delivery data, a subset of the plurality of message routing providers comprising two or more message routing providers, wherein a first message routing provider of the subset exhibits a maximum message conversion rate among the plurality of message routing providers, and wherein the subset satisfies a provider selection criterion specifying a maximum message delivery cost;
• and
• route, via the two or more message routing providers of the subset of the plurality of message routing providers, the one or more messages to the specified destination network.

A non-transitory computer-readable storage medium comprising executable instructions that, responsive to execution by a processing device, cause the processing device to:

• identify a plurality of message routing providers serving a specified destination network;
• receive, from one or more message originating entities, message delivery data reflecting message delivery by the plurality of message routing providers to the specified destination network;
• receive one or more messages from a message originating entity that has not provided at least part of the message delivery data;
• identify, for routing the one or more messages to the specified destination network, based on the message delivery data, a subset of the plurality of message routing providers comprising two or more message routing providers, wherein a first message routing provider of the subset exhibits a maximum message conversion rate among the plurality of message routing providers, and wherein the subset satisfies a provider selection criterion specifying a maximum message delivery cost;
• and
• route, via the two or more message routing providers of the subset of the plurality of message routing providers, the one or more messages to the specified destination network.