Purchase assistance method, storage medium storing purchase assistance program, purchase assistance system, and ai-utilizing cross-border ec system

A non-transitory, computer readable, storage medium storing a purchase assistance program executed in a purchase assistance system that assists a user in purchasing an overseas product from a country of residence of the user via an interface screen displayed on a user terminal used by the user, the purchase assistance program, when executed by a control unit of the purchase assistance system, causing the purchase assistance system to execute:

• a page identification information acquisition step of acquiring, via the interface screen, page identification information that identifies a WEB page on which a product that the user desires to purchase is listed;
• an extraction step of automatically extracting, from HTML of the WEB page identified by the page identification information, necessary information from among information on the product listed on the WEB page;
• and
• a necessary information display step of displaying at least a part of the necessary information extracted in the extraction step on the interface screen.

A purchase assistance system for assisting, via an interface screen displayed on a user terminal used by a user, the user in purchasing an overseas product from a country of residence of the user, comprising:

• at least one processor;
• and
• at least one memory storing computer readable code, wherein
• the at least one processor, by executing the computer readable code, is configured to cause the purchase assistance system to execute:
• a page identification information acquisition step of acquiring, via the interface screen, page identification information that identifies a WEB page on which a product that the user desires to purchase is listed;
• an extraction step of automatically extracting, from HTML of the WEB page identified by the page identification information, necessary information from among information on the product listed on the WEB page;
• and
• a necessary information display step of displaying at least a part of the necessary information extracted in the extraction step on the interface screen.

An AI-utilizing cross-border EC system for assisting, via an interface screen displayed on a user terminal used by a user, the user in purchasing an overseas product from a country of residence of the user, comprising:

• at least one processor;
• and
• at least one memory storing computer readable code, wherein
• the at least one processor, by executing the computer readable code, is configured to execute:
• a page identification information acquisition step of acquiring, via the interface screen, page identification information that identifies a WEB page on which a product that the user desires to purchase is listed;
• an extraction step of automatically extracting necessary information by inputting HTML of the WEB page identified by the page identification information into a mathematical model trained by a machine learning algorithm to extract and output the necessary information;
• and
• a necessary information display step of displaying at least a part of the necessary information extracted in the extraction step on the interface screen.