System and Methods for Operating a Casino Loyalty Computer System to Display Computer-Animated Images of Casino Charm Icons on Gaming Devices

A method of operating a networked computer system including a plurality of EGMs located at a gaming property with each EGM including a display device including a graphical user interface (GUI) display screen displaying computer-generated icon images thereon and a corresponding player tracking device configured to monitor wagering activity associated with the EGM, and a gaming property management server including one or more processors coupled to each EGM, the method including the one or more processors performing an algorithm to display a computer-animated sequence of computer-generated images on the display screens of corresponding EGMs including the steps of:

• displaying a game window and a patron service window on a first EGM including a user selectable charms challenge selection icon in the patron service window;
• receiving a charms challenge gaming session request from the first EGM initiated by a patron selection of the charms challenge selection icon and conducting a charms challenge session by:
• identifying a second EGM;
• associating a first casino charm with the first EGM and a second casino charm with the second EGM, each of the first and second casino charms having corresponding charm luck values;
• establishing a number of game plays associated with the charms challenge session;
• displaying a charms challenge game screen on the first and second EGMs including casino charm icons associated with the first and second casino charms and the corresponding charm luck values;
• monitoring wagering activity at the first and second EGMs for each of the number of game plays;
• determining a number of charm luck points accumulated during the charms challenge session based on the monitored wagering activity at the first and second EGMs;
• animating a charms luck points icon on the first and second EGMs displaying the accumulated number of charm luck points;
• and
• modifying the corresponding charm luck values of the first and second casino charms based on the accumulated number of charm luck points;
• and
• animating corresponding casino charm icons on the charms challenge game screen of the first and second EGMS to display the modified charm luck values of the first and second casino charms.

A non-transitory computer-readable storage media having computer-executable instructions embodied thereon to operate a networked computer system including a plurality of EGMs located at a gaming property with each EGM including a display device including a graphical user interface (GUI) display screen displaying computer-generated icon images thereon and a corresponding player tracking device configured to monitor wagering activity associated with the EGM, and a gaming property management server including one or more processors coupled to each EGM, when executed by the one or more processors the computer-executable instructions cause the one or more processors to perform an algorithm to display a computer-animated sequence of computer-generated images on the display screens of corresponding EGMs including the steps of:

• displaying a game window and a patron service window on a first EGM including a user selectable charms challenge selection icon in the patron service window;
• receiving a charms challenge gaming session request from the first EGM initiated by a patron selection of the charms challenge selection icon and conducting a charms challenge session by:
• identifying a second EGM;
• associating a first casino charm with the first EGM and a second casino charm with the second EGM, each of the first and second casino charms having corresponding charm luck values;
• establishing a number of game plays associated with the charms challenge session;
• displaying a charms challenge game screen on the first and second EGMs including casino charm icons associated with the first and second casino charms and the corresponding charm luck values;
• monitoring wagering activity at the first and second EGMs for each of the number of game plays;
• determining a number of charm luck points accumulated during the charms challenge session based on the monitored wagering activity at the first and second EGMs;
• animating a charms luck points icon on the first and second EGMs displaying the accumulated number of charm luck points;
• and
• modifying the corresponding charm luck values of the first and second casino charms based on the accumulated number of charm luck points;
• and
• animating corresponding casino charm icons on the charms challenge game screen of the first and second EGMS to display the modified charm luck values of the first and second casino charms.