US 2026/0087897 A1Published application

Dynamic contest narrative generation

AssigneeFanDuel Limited

InventorsCatherine Everett, Lorcan Kelly, Stefan Borjesson, Will Twinn

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Abstract

Systems, methods, and computer-readable media for narrative-driven wagering are disclosed. During a live contest, data from various data sources may be fed into a narrative model. The narrative model may identify a narrative for the live contest based on the data. The narrative may include an actor, a storyline, a sentiment, and a time frame. Based on the identified narrative, one or more wagers for the live contest may be identified. A parlay may be generated based on the wagers. The wagers may be surfaced to a user via a graphical user interface. A generative copy model may automatically generate copy for increasing user engagement with the wagers. The copy may include a headline and graphics that are generated based on the wagers and the narrative. User engagement with the wagers may be used to retrain the narrative model and the generative copy model.

Claims22

Dependent claims

One or more non-transitory computer-readable media storing computer-executable instructions that, when executed by at least one processor, perform a method of dynamically generating narrative-based parlays for a contest, comprising:

receiving data associated with the contest from a plurality of data sources;
determining, using a machine learning model and based on the data, a narrative for the contest, the narrative including an actor and a sentiment,
wherein the machine learning model is trained to identify narratives associated with contests using a set of training data including historical contest statistical data;
receiving, from a user and via a user computing device, an image of a broadcast graphic for the contest, the image captured via a camera of the user computing device;
wherein at least one of the actor or the sentiment of the narrative is further determined based in part on image analysis performed on the broadcast graphic;
identifying two or more wagers for the contest corresponding to the narrative and the sentiment of the narrative, the two or more wagers associated with the actor;
generating a parlay for the contest based on the two or more wagers;
generating, using a generative artificial intelligence model, a headline for the parlay including at least one of the actor or the sentiment;
and
surfacing the parlay and the headline to the user via a graphical user interface of the user computing device.

7 more elements

A system for generating parlays based on identified live contest narratives, the system comprising:

at least one processor;
and
one or more non-transitory computer-readable media storing computer-executable instructions that, when executed by the at least one processor, cause the system to perform a method of generating narrative-based parlays for an event, comprising:
receiving, during a live contest, data associated with the live contest from a plurality of data sources;
determining, based on the data, a narrative for the live contest, the narrative including an actor and a sentiment;
receiving, from a user and via a user computing device, an image of a broadcast graphic for the live contest, the image captured via a camera of the user computing device;
wherein at least one of the actor or the sentiment of the narrative is further determined based in part on image analysis performed on the broadcast graphic;
identifying a plurality of wagers associated with the actor and corresponding to the sentiment;
generating a parlay based on the plurality of wagers;
generating, using a generative artificial intelligence model, a headline for the parlay including at least one of the actor or the sentiment;
and
surfacing the parlay including the headline to the user via a graphical user interface of the user computing device.

9 more elements

Dependencies are inferred from the claim text.