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AssigneeThe Nielsen Company (US), LLC
InventorsMichael Sheppard, Jonathan Sullivan, Peter Lipa, Alejandro Terrazas
Estimating the term…
Methods, apparatus, systems, and articles of manufacture are disclosed to determine a duration of media presentation based on tuning session duration. Example apparatus a receiver to obtain a first tuning session duration indicative of an amount of time between channel changes of a first media presentation device at a first media presentation location, a presentation session estimator to select a model from storage, the model selected based on a match of the first tuning session duration and a second tuning session duration, the model including a relation between the second tuning session duration and a first presentation session duration of media presented on a second media presentation device at a second media presentation location, and estimate a second presentation session duration of media presented within the first tuning session duration based on the model.
A method for generating enhanced-accuracy audience measurement data for a particular media, comprising:
A non-transitory computer-readable storage medium, having stored thereon program instructions that, upon execution by a processor, cause performance of a set of operations for generating enhanced-accuracy audience measurement data for a particular media, the set of operations comprising:
A computing system comprising:
Dependencies are inferred from the claim text.