Mobile device sub-application execution in response to host application execution

Abstract

A method of executing an application on a mobile computing device includes providing a first host application on a mobile computing device. A sub-application is provided on the mobile computing device that is configured to selectively execute in response to execution of the first host application. The first host application is executed by the mobile computing device, including executing the sub-application. The sub-application is configured to execute a method that includes determining a location of the mobile computing device, and if the mobile computing device is determined to be at a location within a predetermined first geographic area, then sending digital content associated with the first geographic area to the mobile computing device and displaying the digital content associated with the first geographic area on the mobile device.

Dependencies are inferred from the claim text.