Methods and apparatus to identify streaming sessions
AssigneeThe Nielsen Company (US), LLC
InventorsAlexander Topchy, Jeremey M. Davis, Christen V. Nielsen
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AssigneeThe Nielsen Company (US), LLC
InventorsAlexander Topchy, Jeremey M. Davis, Christen V. Nielsen
Estimating the term…
Methods and apparatus to identify streaming sessions are disclosed. A disclosed apparatus for identifying streaming sessions includes an encoder to generate an identifier corresponding to a media file of an advertisement, a detector to determine a presence of the identifier in the advertisement presented at a media presentation device, a timing analyzer to determine a time at which the advertisement was presented, and an associator. The associator is to compare the identifier and the time to a streaming session log from a streaming service provider, identify a streaming session in which the advertisement associated with the identifier was presented at the time based on the comparison, and associate a panelist identifier corresponding to the media presentation device with a streaming session identifier corresponding to the streaming session.
A method comprising:
A computing system comprising:
A non-transitory computer readable storage medium having stored thereon program instructions that, upon execution by a processor, cause performance of operations comprising:
Dependencies are inferred from the claim text.