Multi-component direct mail package editor
AssigneeBliss Media, Inc.
InventorsJoseph A. Leach, Benjamin Jon Poorker
Life of this patent
Estimating the term…
Abstract
The present disclosure provides a direct-mail component editing system. The direct-mail component editing system is configured to create direct mail packages and includes a computing device coupled to a display and a printer. During operation, a user can use computing device to design components for a direct-mail mailer, which will be rendered on a graphical user interface and displayed displayed on display as it will be printed by printer. Further, the direct mail component editing system is configured to provide “free form” editing of the content of the components of the package.
Claims20
A direct-mail component editor system, comprising:
- a processor;
- and
- a memory comprising instructions, which when executed by the processor cause the system to:
- receive, from a user, an indication of a package of a direct mail mailer;
- identify, from a data-object defining the package, components of the package;
- identify, from a data-object defining the components, sub-components of the package;
- generate, from a data-object defining the sub-components of the package, a graphical user interface (GUI), the GUI comprising a canvas for each one of the sub-components, wherein the canvas comprises an editable graphical depiction of the sub-components;
- receiving an indication of a user generated edit to at least one sub-component of the package;
- converting the user generated edit from a first data format to a second a data format;
- and
- storing the user generated edit in the second data format to a memory storage location.
A computer-readable storage medium, comprising instructions that when executed by a processor of a direct-mail component editor system cause the system to:
- receive, from a user, an indication of a package of a direct mail mailer;
- identify, from a data-object defining the package, components of the package;
- identify, from a data-object defining the components, sub-components of the package;
- generate, from a data-object defining the sub-components of the package, a graphical user interface (GUI), the GUI comprising a canvas for each one of the sub-components, wherein the canvas comprises an editable graphical depiction of the sub-components;
- receiving an indication of a user generated edit to at least one sub-component of the package;
- converting the user generated edit from a first data format to a second a data format;
- and
- storing the user generated edit in the second data format to a memory storage location.
A computer implemented method for a direct-mail component editor system, comprising:
- receiving, at a processor of a direct-mail component editor system from a user of the system, an indication of a package of a direct mail mailer;
- identifying, by the processor from a data-object defining the package, components of the package;
- identifying, by the processor from a data-object defining the components, sub-components of the package;
- generating, by the processor from a data-object defining the sub-components of the package, a graphical user interface (GUI), the GUI comprising a canvas for each one of the sub-components, wherein the canvas comprises an editable graphical depiction of the sub-components;
- receiving, by the processor from the user, an indication of a user generated edit to at least one sub-component of the package;
- converting, by the processor, the user generated edit from a first data format to a second a data format;
- and
- storing, by the processor, the user generated edit in the second data format to a memory storage location.
Dependencies are inferred from the claim text.