Survey Administration System and Methods

A system for suggesting content, comprising:

• at least one client device in network communication with at least one server;
• and
• at least one addressable uniform resource identifier (URI);
• wherein the at least one client device is operable to retrieve URI content specified by the at least one addressable URI from the at least one server;
• wherein the at least one server is operable to host a preference modeling software;
• wherein the at least one client device includes a graphical user interface (GUI) having at least one feedback control for obtaining feedback from at least one user related to the URI content in order to provide context specific suggestions;
• wherein the at least one server is operable to receive the feedback through the GUI, store the feedback, and use the feedback to create a preference model for suggesting additional URI content through the GUI;
• wherein the preference model is configured to create a plurality of preference vectors for suggesting the additional URI content to the at least one user;
• wherein the plurality of preference vectors includes a plurality of mood preference vectors for each user;
• wherein the at least one server is operable to determine a current mood of the at least one user based on the feedback provided through the GUI;
• wherein the feedback includes at least one record with a rated item URI, a rater having a unique identification, and at least one rating value provided based on user inputs or user settings;
• and
• wherein the at least one client device renders and displays the additional URI content based on a correlation of the current mood of the at least one user with the plurality of mood preference vectors for the at least one user.

A method for suggesting content, comprising:

• at least one server providing at least one addressable uniform resource identifier (URI) with associated URI content to at least one client device via network communication;
• the at least one client device presenting the URI content via a graphical user interface (GUI);
• the at least one server receiving user inputs through the GUI, wherein the GUI includes at least one feedback control for obtaining the user inputs from a user and wherein the user inputs include user ratings for the URI content;
• the at least one server receiving the user ratings over a network via the GUI, storing the user ratings, tracking the at least one addressable URI, using the user ratings to create a preference model for the at least one addressable URI, and using the preference model to suggest additional URI content;
• the preference model creating a plurality of preference vectors for suggesting the additional URI content to the user;
• wherein the plurality of preference vectors includes a plurality of mood preference vectors for each user;
• the at least one server determining a current mood of the user based on the feedback provided through the GUI;
• wherein the user ratings include a unique identification of a rater, at least one user rating value for the URI content;
• wherein the at least one server hosts a preference modeling software;
• and
• the at least one client device rendering and displaying the additional URI content based on a correlation of the current mood of the user with the plurality of mood preference vectors for the user.