Content presentation in head worn computing

A wearable head device, comprising:

• one or more sensors;
• a see-through display;
• and
• one or more processors configured to perform a method comprising:
• retrieving personal information relating to a user of the wearable head device;
• receiving digital content associated with a pre-selected location, wherein the pre-selected location is pre-selected based on the personal information, wherein the digital content comprises an advertisement;
• determining, via the one or more sensors, whether the user is at a geo-spatial location associated with the pre-selected location;
• and
• in accordance with a determination that the user is at the geo-spatial location:
• receiving sensor data from the one or more sensors;
• determining, based on the sensor data, a marker proximate to the geo-spatial location;
• and
• presenting the advertisement on the see-through display,
• wherein said presenting the advertisement on the see-through display comprises:
• indicating a spatial relationship between the advertisement and a physical structure associated with the geo-spatial location, and
• presenting the advertisement on the see-through display based on the personal information and at a position based on the marker.

A non-transitory computer-readable medium comprising instructions which, when executed, cause one or more processors to perform a method, the method comprising:

• retrieving personal information relating to a user of a wearable head device;
• receiving digital content associated with a pre-selected location, wherein the pre-selected location is pre-selected based on the personal information, wherein the digital content comprises an advertisement;
• determining, via one or more sensors of the wearable head device, whether the user is at a geo-spatial location associated with the pre-selected location;
• and
• in accordance with a determination that the user is at the geo-spatial location:
• receiving sensor data from a sensor of the wearable head device;
• determining, based on the sensor data, a marker proximate to the geo-spatial location;
• and
• presenting the advertisement on a see-through display of the wearable head device,
• wherein said presenting the advertisement on the see-through display comprises:
• indicating a spatial relationship between the advertisement and a physical structure associated with the geo-spatial location, and
• presenting the advertisement on the see-through display based on the personal information and at a position based on the marker.