System and methods for determining character strength via application programming interface

A method, comprising:

• transmitting over a network, by one or more processors coupled to memory in an application programming interface server, a request to a graphical user interface that is displayed on a client device;
• receiving, via input to the graphical user interface on the client device and through the network to the application programming interface server, one or more data inputs comprising a behavior or emotion of a user in reaction to previously viewed or purchased content;
• analyzing, via one or more models, the received one or more data inputs as positive appraisal data wherein the one or more models identify classification of positive appraisal categories;
• storing, using a data model, the positive appraisal data, in a database by organizing the one or more data inputs in one or more data objects;
• and
• applying a value-congruency model to determine congruency of the positive appraisal data by identifying a positive appraisal category included in a recommendation profile provided to a user that matches a category of previously stored content.

A system, comprising:

• an application programming interface server configured to transmit, over a network, a request to a graphical user interface that is displayed on a client device and further configured to receive, via input to the graphical user interface on the client device and through the network, one or more data inputs comprising a behavior or emotion of a user in reaction to previously viewed or purchased content;
• the application programming interface server further configured to analyze, via one or more models, the received one or more data inputs as positive appraisal data wherein the one or more models identify classification of positive appraisal categories
• the application programming interface server further configured to store, using a data model, the positive appraisal data, in a database by organizing the one or more data inputs in one or more data objects;
• and
• the application programming interface server further configured to apply a value-congruency model to the received one or more data inputs to determine congruency by identifying a positive appraisal category included in a recommendation profile provided to a user that matches a category of previously stored content.