Systems and methods of tracking and processing data of moveable assets

A system for GPS (Global Positioning System) tracking of moveable assets, comprising:

• a GPS tracking device attachable to a movable asset, the GPS tracking device configured to gather tracking information of the moveable asset as the moveable asset is moved along phases of a supply chain from a manufacturer of the moveable asset to a consumer of the moveable asset;
• a software application configured to communicate with the GPS tracking device, the software application including attribute data corresponding to the moveable asset;
• and
• firmware configured to instruct the GPS tracking device to transmit gathered tracking information to the software application at any phase of the supply chain at a frequency of transmission selectively determined by transmission rules provided to the firmware, including tracking information gathered after the movable asset has been sold to the customer,
• wherein the software application is configured to update the transmission rules based on characteristics of transmitted tracking information,
• wherein the software application is configured to determine whether the movable asset has been sold to the consumer based on gathered tracking information and attribute data, and
• wherein the software application includes a database configured to process the gathered tracking information and attribute data using a taxonomy associated with the moveable asset.