Advertisement placement for stream media
AssigneeRoku, Inc.
InventorMATTHEW GROVER
Life of this patent
Estimating the term…
Abstract
Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product embodiments, and/or combinations and sub-combinations thereof, for coordinating the display of advertisements for steam media. A media device can display onto a display device multiple segments of a content segment from a source device, where the multiple segments of the content segment can be separated by unequal time durations for advertisement placements, while the multiple segments of the content segment can be separated by equal time durations when the multiple segments of the content segment are generated by a source device.
Claims20
A method for displaying a content segment, comprising:
- receiving the content segment including a first segment (F1), a second segment (F2), and a third segment (F3), wherein the first segment and the second segment are separated by a first time duration (T1) when they are generated by a source device, and the second segment and the third segment are separated by a second time duration (T2) when they are generated by the source device, and wherein the first time duration (T1) is equal to the second time duration (T2);
- and
- displaying the first segment, the second segment, and the third segment on a display device, wherein the first segment and the second segment are separated by a third time duration (T3) when they are displayed, and the second segment and the third segment are separated by a fourth time duration (T4) when they are displayed, wherein the fourth time duration (T4) is different from the third time duration (T3).
A media device, comprising:
- a communication interface configured to enable communications between the media device, a source device, and a display device, for displaying a content segment received from the source device;
- and
- at least one processor coupled to the communication interface and configured to:
- receive the content segment including a first segment, a second segment, and a third segment, wherein the first segment and the second segment are separated by a first time duration (T1) when they are generated by the source device, and the second segment and the third segment are separated by a second time duration (T2) when they are generated by the source device, and wherein the first time duration (T1) is equal to the second time duration (T2);
- and
- displaying the first segment, the second segment, and the third segment on the display device, wherein the first segment and the second segment are separated by a third time duration (T3) when they are displayed, and the second segment and the third segment are separated by a fourth time duration (T4) when they are displayed, wherein the fourth time duration (T4) is different from the third time duration (T3).
A non-transitory computer-readable medium having instructions stored thereon that, when executed by at least a computing device, cause the computing device to perform operations comprising:
- receiving a content segment including a first segment (F1), a second segment (F2), and a third segment (F3), wherein the first segment and the second segment are separated by a first time duration (T1) when they are generated by a source device, and the second segment and the third segment are separated by a second time duration (T2) when they are generated by the source device, and wherein the first time duration (T1) is equal to the second time duration (T2);
- and
- displaying the first segment, the second segment, and the third segment on a display device, wherein the first segment and the second segment are separated by a third time duration (T3) when they are displayed, and the second segment and the third segment are separated by a fourth time duration (T4) when they are displayed, wherein the fourth time duration (T4) is different from the third time duration (T3).
Dependencies are inferred from the claim text.