System and method for personalizing common media prior to delivering the common media to specific recipients
AssigneeUnion Beach, L.P.
InventorMary C. Tannenbaum
Life of this patent
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Abstract
A method is presented that allows an initiator other than the distributor to customize otherwise common media with media specific to a specific recipient, or with sound or smell, prior to delivery of the common media to that specific recipient. In one embodiment, the personalized media is delivered at a time controlled by the initiator. In another embodiment, the initiator controls, at least in part, the time when the modified common media is delivered to the recipient.
Claims20
A method of delivering a generic publication to a plurality of recipients who are designated to receive said generic publication, said method comprising:
- receiving from an initiator associated with at least a particular one of the recipients particular personalized media identified by said initiator as being associated with said particular recipient, said personalized media including at least one of:
- (a) an image, the image being of a person who the recipient knows personally, or b) an image of something that is possessed either by the initiator or by the recipient,
- modifying said generic publication destined for delivery to said particular recipient, said modifying including a) modifying said generic publication with any said received personalized media, and b) positioning said media in said generic publication at an identified location, and wherein said identified location is a front page, a back page, or a centerfold of said generic publication, and
- causing said modified generic publication to be delivered to said particular recipient.
A method of delivering common content of a subscription to a plurality of recipients who are designated to receive said common content, said method comprising:
- receiving from an initiator associated with at least a particular one of the recipients particular personalized media identified by said initiator as being associated with said particular recipient, said personalized media including at least one of sound or smell,
- modifying said common content destined for delivery to said particular recipient, said modifying including modifying said common content with any said received personalized media, and
- causing said modified common content to be delivered to said particular recipient.
A method of delivering a publication having common content from a distributor to a plurality of recipients, said method comprising:
- receiving particular personalized media from a party other than said recipient and other than said distributor, said personalized media being particular to a specific one of said recipients, said personalized media containing at least:
- a) an image of a person who the particular recipient knows personally, or
- b) an image of something that is possessed by the particular recipient, or
- c) something personal from said party;
- or
- d) sound, or
- e) smell, or
- f) wherein said image is video;
- delivering from time to time the same common content to each of said plurality of recipients,
- modifying said delivering step to cause any printed publication delivered to said particular recipient to contain said common content augmented by said particular recipient's personalized media, and
- wherein said delivering step includes a delivery time for said particular percipient, said delivery time controlled, at least in part, by said party.
Dependencies are inferred from the claim text.