Personalized Dynamic Video Overlay in an Online Media Player

A non-transitory computer-readable storage medium storing instructions for facilitating presentation of a personalized media experience, the instructions when executed by a processor causing the processor to perform steps comprising:

• generating, via an editor application, a configuration file specifying instructions for presenting the personalized media experience, the instructions including one or more variables associated with one or more dynamic objects for inclusion in the media experience;
• generating, via the editor application, a general embed code for embedding a media player in a website for presenting the personalized media experience defined by the configuration file;
• receiving values for the one or more variables derived from one or more dynamic data sources;
• responsive to receiving the values, up generating a customized configuration of the media player using the configuration file and the values for the one or more variables;
• and
• streaming the media experience via the media player in its customized configuration, wherein the media experience includes the one or more dynamic objects identified by the values for the one or more variables.

A computer system comprising:

• one or more processors;
• and
• a non-transitory computer-readable storage medium storing instructions for facilitating presentation of a personalized media experience, the instructions when executed by the one or more processors causing the one or more processors to perform steps comprising:
• generating, via an editor application, a configuration file specifying instructions for presenting the personalized media experience, the instructions including one or more variables associated with one or more dynamic objects for inclusion in the media experience;
• generating, via the editor application, a general embed code for embedding a media player in a website for presenting the personalized media experience defined by the configuration file;
• receiving values for the one or more variables derived from one or more dynamic data sources;
• responsive to receiving the values, generating a customized configuration of the media player using the configuration file and the values for the one or more variables;
• and
• streaming the media experience via the media player in its customized configuration, wherein the media experience includes the one or more dynamic objects identified by the values for the one or more variables.