System and method for competitive product analysis

A computing device comprising:

• one or more non-transitory machine-readable mediums configured to store instructions;
• and
• one or more processors configured to execute the instructions stored on the one or more non-transitory machine-readable mediums, wherein execution of the instructions causes the one or more processors to carry out a process comprising:
• retrieving a plurality of posts collected from one or more online forums, social media platforms, or other websites;
• filtering the plurality of posts, wherein the filtering identifies one or more posts which discuss products which are of interest for a product analysis;
• classifying, using a machine learning (ML) model, individual posts of the filtered posts as a comparative post or a noncomparative post, wherein the posts classified as comparative posts are used for the product analysis;
• extracting information from the comparative posts, wherein the information is to be used for the product analysis;
• and
• storing the extracted information within a data repository.

A non-transitory machine-readable medium encoding instructions that when executed by one or more processors cause a process to be carried out, the process including:

• retrieving a plurality of posts collected from one or more online forums, social media platforms, or other websites;
• filtering the plurality of posts, wherein the filtering identifies one or more posts which discuss products which are of interest for a product analysis;
• classifying, using a machine learning (ML) model, individual posts of the filtered posts as a comparative post or a noncomparative post, wherein the posts classified as comparative posts are used for the product analysis;
• extracting information from the comparative posts, wherein the information is to be used for the product analysis;
• and
• storing the extracted information within a data repository.