Methods and apparatus for identification of local commercial insertion opportunities

An apparatus comprising:

• interface circuitry to:
• access first broadcast signals associated with corresponding different affiliates of a broadcaster;
• and
• access a second broadcast signal associated with the broadcaster;
• instructions;
• and
• programmable circuitry to utilize the instructions to at least:
• compare first identifiers of respective first instances of media conveyed in respective ones of the first broadcast signals to a second identifier of a second instance of media conveyed in the second broadcast signal;
• identify a media time segment during which at least one of the respective first instances of media does not match the second instance of media;
• and
• classify the media time segment as a local advertisement insertion opportunity based on a duration of the media time segment and a count of the respective first instances of media that differ from the second instance of media during the media time segment.

A non-transitory computer readable medium comprising instructions to cause programmable circuitry to at least:

• compare first identifiers of respective first instances of media conveyed in respective ones of first broadcast signals to a second identifier of a second instance of media conveyed in a second broadcast signal, the first broadcast signals associated with corresponding different affiliates of a broadcaster, the second broadcast signal associated with the broadcaster;
• identify a media time segment during which at least one of the respective first instances of media does not match the second instance of media;
• and
• classify the media time segment as a local advertisement insertion opportunity based on a duration of the media time segment and a count of the respective first instances of media that differ from the second instance of media during the media time segment.

A method comprising:

• accessing first broadcast signals associated with corresponding different affiliates of a broadcaster;
• accessing a second broadcast signal associated with the broadcaster;
• comparing, by executing an instruction with programmable circuitry, first identifiers of respective first instances of media conveyed in respective ones of the first broadcast signals to a second identifier of a second instance of media conveyed in the second broadcast signal;
• identifying, by executing an instruction with the programmable circuitry, a media time segment during which at least one of the respective first instances of media does not match the second instance of media;
• and
• classifying, by executing an instruction with the programmable circuitry, the media time segment as a local advertisement insertion opportunity based on a duration of the media time segment and a count of the respective first instances of media that differ from the second instance of media during the media time segment.