Systems and methods for optimizing allocation of points

A computer-implemented method, comprising:

• querying, by one or more processors of a monitoring system, a database of transaction records for a plurality of user accounts, wherein querying includes retrieving information regarding transactions conducted in association with at least one of the plurality of user accounts, wherein the transactions are associated with a plurality of point of sales devices used to generate the information regarding the transactions;
• processing the information to identify categories for the transactions and respective tables for the categories at the database to store the information;
• determining that a predetermined period of time has expired;
• generate a ranking of the categories based on at least one of a plurality of transaction parameters, wherein the plurality of transaction parameters includes a number of transactions and an amount spent for each category as recorded in each respective table at the database prior to expiration of the predetermined period of time;
• and
• dynamically assigning, over different defined periods of time, a different number of points to corresponding transactions in one or more of the categories based on the ranking and a point allocation scheme, wherein a highest number of points is assigned to the corresponding transactions in at least one category with a highest ranking value.

A monitoring system comprising:

• memory;
• and
• one or more processors coupled to the memory, wherein the one or more processors are configured to perform operations including:
• querying, by the one or more processors of the monitoring system, a database of transaction records for a plurality of user accounts, wherein querying includes retrieving information regarding transactions conducted in association with at least one of the plurality of user accounts, wherein the transactions are associated with a plurality of point of sales devices used to generate the information regarding the transactions;
• processing the information to identify categories for the transactions and respective tables for the categories at the database to store the information;
• determining that a predetermined period of time has expired;
• generate a ranking of the categories based on at least one of a plurality of transaction parameters, wherein the plurality of transaction parameters includes a number of transactions and an amount spent for each category as recorded in each respective table at the database prior to expiration of the predetermined period of time;
• and
• dynamically assigning, over different defined periods of time, a different number of points to corresponding transactions in one or more of the categories based on the ranking and a point allocation scheme, wherein a highest number of points is assigned to the corresponding transactions in at least one category with a highest ranking value.

A non-transitory computer-readable medium comprising instructions that, when executed by one or more processors of a monitoring system, cause the monitoring system to perform operations comprising:

• querying a database of transaction records for a plurality of user accounts, wherein querying includes retrieving information regarding transactions conducted in association with at least one of the plurality of user accounts, wherein the transactions are associated with a plurality of point of sales devices used to generate the information regarding the transactions;
• processing the information to identify categories for the transactions and respective tables for the categories at the database to store the information;
• determining that a predetermined period of time has expired;
• generate a ranking of the categories based on at least one of a plurality of transaction parameters, wherein the plurality of transaction parameters includes a number of transactions and an amount spent for each category as recorded in each respective table at the database prior to expiration of the predetermined period of time;
• and
• dynamically assigning, over different defined periods of time, a different number of points to corresponding transactions in one or more of the categories based on the ranking and a point allocation scheme, wherein a highest number of points is assigned to the corresponding transactions in at least one category with a highest ranking value.