Non-transitory computer readable recording medium, information processing method, and information processing apparatus

An information processing method implemented by a computer, the information processing method comprising:

• identifying relationships between a plurality of customers and a sales clerk by analyzing a video in which an inside of a store is captured;
• identifying customers who received customer services from the sales clerk among the plurality of customers on the basis of the identified relationships between the sales clerk and the plurality of customers;
• classifying each of the customers into a certain group such that the customers who received the services from the sales clerk belong to different groups;
• and
• associating the classified group with behaviors of the customers who belong to the group, by a processor.

An information processing apparatus comprising:

• a memory;
• and
• a processor coupled to the memory and the processor configured to:
• identify relationships between a plurality of customers and a sales clerk by analyzing a video in which an inside of a store is captured;
• identify customers who received customer services from the sales clerk among the plurality of customers on the basis of the identified relationships between the sales clerk and the plurality of customers;
• classify each of the customers into a certain group such that the customers who received the services from the sales clerk belong to different groups;
• and
• associate the classified group with behaviors of the customers who belong to the group.