Electronic Tag With Two Scanning Modalities

An electronic tag comprising:

• a housing;
• a radio-frequency identification (“RFID”) chip embedded within the housing that encodes a first scan destination;
• a machine-readable label (“MRL”) printed on the housing that encodes a second scan destination;
• and
• wherein:
• a scanning device is redirected to a target landing page:
• in response to capture of the first scan destination encoded in the RFID chip and a first scan event detail;
• in response to capture of the second scan destination encoded in the MRL and a second scan event detail;
• the first scan event detail is dynamically determined in connection with the capture of the first scan destination;
• and
• the second scan event detail is dynamically determined in connection with the capture of the second scan destination;
• wherein the target landing page is a first target landing page, and the scanning device is redirected to a second target landing page in response to capture of the second scan destination encoded in the MRL within a threshold time of capture of the first scan destination encoded in the RFID chip.