Method to insert ad content into a video scene
AssigneeNagravision Sarl
InventorPhilippe Stransky-Heilkron
Life of this patent
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Abstract
A post-processing of video content in order to provide a capability to insert ad content, having a method to produce a modified video content from an original video content. The method comprising: analyzing the original video content to detect at least one marker, said marker comprising a marker surface delimited by a marker identification; loading profile data of a target user; determining, based at least on the profile data a replacement content; adjusting the replacement content into the marker surface; and replacing into the original video content the marker surface by the adjusted replacement content to produce the modified video content.
Claims11
1-11. (canceled)
A computing device to produce a modified video content from an original video content, said computing device comprising:
- at least one memory for storing the original video content;
- at least one processor;
- a marker detector module configured to detect, from the original video content, at least one marker, said marker comprising a marker surface surrounded by a marker identification, and to determine a marker value from the marker identification;
- a management center configured to receive a request for the modified video content from a user of a client module, and to determine, based on the request and the marker value, a replacement content;
- and
- a replacement module configured to replace the marker surface of the original video content with the replacement content to produce the modified video content.
Dependencies are inferred from the claim text.