Cross-application facilitating of video rooms

A non-transitory computer readable medium comprising instructions that, when executed by at least one processor, cause the at least one processor to perform operations comprising:

• providing, for display within a chat interface of a first messaging application on a creator device, a video room element selectable to generate a video room for video conferencing between two or more devices;
• receiving, from the creator device and based on user interaction selecting the video room element, an indication to generate the video room;
• based on determining that a second messaging application is installed on the creator device, generating, utilizing the second messaging application, a video room link that is sharable to invite invitee devices to join the video room;
• providing the video room link within the chat interface of the first messaging application on the creator device;
• and
• sending the video room link to the invitee devices via the first messaging application.

A system comprising:

• at least one processor;
• and
• a non-transitory computer readable medium comprising instructions that, when executed by the at least one processor, cause the system to:
• provide, for display within a chat interface of a first messaging application on a creator device, a video room element selectable to generate a video room for video conferencing between two or more devices;
• receive, from the creator device and based on user interaction selecting the video room element, an indication to generate the video room;
• based on determining that a second messaging application is installed on the creator device, generate, utilizing the second messaging application, a video room link that is sharable to invite invitee devices to join the video room;
• provide the video room link within the chat interface of the first messaging application on the creator device;
• and
• send the video room link to the invitee devices via the first messaging application.