Dynamic control of volume levels for participants of a video conference

A method, comprising:

• facilitating a video conference;
• determining different volume levels at which audio for different conference participants should be output, wherein the different volume levels are determined based on a predetermined point in the video conference being reached as identified from one or more of:
• an agenda for the video conference, a calendar entry for the video conference;
• and
• based on the determining of the different volume levels, controlling audio for the video conference according to the different volume levels.

At least one computer readable storage medium (CRSM) that is not a transitory signal, the computer readable storage medium comprising instructions executable by at least one processor to:

• determine different volume levels at which audio for different video conference participants of a video conference should be set, each different volume level being greater than zero, the determination being based at least in part on identification by the at least one processor of one or more of:
• a predetermined point being reached as indicated in an agenda for the video conference, or a predetermined point being reached as indicated in a calendar entry for the video conference;
• and
• based on the determination of the different volume levels, set audio for a first video conference participant at a first non-zero volume level and set audio for a second video conference participant at a second non-zero volume level.