Pushing content to secondary connected devices

An apparatus for providing targeted content, comprising:

• memory storing executable instructions;
• a network interface;
• and
• a processor connected to the network interface and controlled by the executable instructions that when executed by the processor further cause the processor to:
• receive media content by the network interface, the media content corresponding to a first time interval and including at least first targeted content and second targeted content;
• perform content recognition on the media content to recognize a video sequence in the media content, the content recognition using a video stream in the media content;
• associate the first targeted content with a first user, based at least on a first user profile and the video sequence;
• associate the second targeted content with a second user, based at least on a second user profile and the video sequence, the first user related to the second user;
• determine that a first user device is associated with the first user;
• determine that a second mobile user device is associated with the second user;
• cause the first user device to render the first targeted content included in the media content and corresponding to the first time interval;
• and
• cause the second mobile user device to render the second targeted content included in the media content and corresponding to the first time interval.

A method for providing targeted content, the method comprising:

• receiving media content corresponding to a first time interval and including at least first targeted content and second targeted content;
• performing content recognition on the media content to recognize a video sequence in the media content, the content recognition using a video stream in the media content;
• associating the first targeted content with a first user, based at least on a first user profile and the video sequence;
• associating the second targeted content with a second user, based at least on a second user profile and the video sequence, the first user related to the second user;
• determining that a first user device is associated with the first user;
• determining that a second mobile user device is associated with the second user;
• causing the first user device to render the first targeted content included in the media content and corresponding to the first time interval;
• and
• causing the second mobile user device to render the second targeted content included in the media content and corresponding to the first time interval.