An apparatus and associated methods for presentation of presentation data

An apparatus comprising:

• at least one processor;
• and
• at least one memory including computer program code,
• the at least one memory and the computer program code configured to, with the at least one processor, cause the apparatus to perform at least the following:
• receiving presentation data comprising at least first content and second content for consecutive presentation, the first content and the second content associated with a respective first spatial region and second spatial region that comprises a different part of a space and a respective first and second presentation location that comprise a different location in the space;
• receiving presenter location information indicative of a current location of a presenter user in the space;
• determining, from the presenter location information, if the current location of the presenter user is within at least one of the first spatial region or second spatial region;
• in response to determining that the current location is within the first spatial region, the apparatus is configured to provide signalling to at least one presentation apparatus for the presentation of the first content at the first presentation location by the at least one presentation apparatus, the at least one presentation apparatus configured to present the first content to a consumer user, different from the presenter user, in at least one of virtual reality or augmented reality;
• in response to determining that the current location is within the second spatial region, the apparatus is configured to provide signalling to the at least one presentation apparatus for the presentation of the second content at the second presentation location by the at least one presentation apparatus, the at least one presentation apparatus configured to present the second content to the consumer user, different from the presenter user, in the at least one of virtual reality or augmented reality;
• and
• wherein the presentation of the first content is independent of the location of the consumer users and the presentation of the second content is independent of the location of the consumer users.

A method, the method comprising:

• receiving presentation data comprising at least first content and second content for consecutive presentation, the first content and the second content associated with a respective first spatial region and second spatial region that comprises a different part of a space and a respective first and second presentation location that comprise a different location in the space;
• receiving presenter location information indicative of a current location of a presenter user in the space;
• determining, from the presenter location information, if the current location of the presenter user is within at least one of the first spatial region or second spatial region;
• in response to determining that the current location is within the first spatial region, providing signalling to at least one presentation apparatus for the presentation of the first content at the first presentation location by the at least one presentation apparatus, the at least one presentation apparatus configured to present the first content to a consumer user, different from the presenter user, in at least one of virtual reality or augmented reality;
• in response to determining that the current location is within the second spatial region, providing signalling to the at least one presentation apparatus for the presentation of the second content at the second presentation location by the at least one presentation apparatus, the at least one presentation apparatus configured to present the second content to the consumer user, different from the presenter user, in the at least one of virtual reality or augmented reality;
• and
• wherein the presentation of the first content is independent of the location of the consumer users and the presentation of the second content is independent of the location of the consumer users.

A non-transitory computer readable medium comprising program instructions stored thereon for performing at least the following:

• receiving presentation data comprising at least first content and second content for consecutive presentation, the first content and the second content associated with a respective first spatial region and second spatial region that comprises a different part of a space and a respective first and second presentation location that comprise a different location in the space;
• receiving presenter location information indicative of a current location of a presenter user in the space;
• determining, from the presenter location information, if the current location of the presenter user is within at least one of the first spatial or second spatial region;
• in response to determining that the current location is within the first spatial region, providing signalling to at least one presentation apparatus for the presentation of the first content at the first presentation location by the at least one presentation apparatus, the at least one presentation apparatus configured to present the first content to a consumer user, different from the presenter user, in one at least one of virtual reality or augmented reality;
• in response to determining that the current location is within the second spatial region, providing signalling to the at least one presentation apparatus for the presentation of the second content at the second presentation location by the at least one presentation apparatus, the at least one presentation apparatus configured to present the second content to the consumer user, different from the presenter user, in the at least one of virtual reality or augmented reality;
• and
• wherein the presentation of the first content is independent of the location of the consumer users and the presentation of the second content is independent of the location of the consumer users.