Deal program life cycle

A system for managing consumer accessibility to a deal program, the system comprising:

• a memory storing processor-executable instructions;
• and
• a processor in communication with the memory, where the processor is configured to execute the processor-executable instructions to:
• segment the deal program into a plurality of deal program portions, including at least a first deal program portion and a second deal program portion, wherein each of the deal program portions is configured for use in a respective time period and associated with particular deal program collections;
• associate the first deal program portion with a first time period and with a first deal program collection, wherein the first deal program collection comprises a compilation of different deal programs configured for use during the first time period,
• determine, during the first time period, one or more deal units from the first deal program collection to offer;
• provide, during the first time period, a first impression only discoverable to a predetermined grouping of consumers and associated with the one or more deal units from the first deal program collection via at least one of a text message or email comprising a link such that activation of the link enables an electronic device to access an associated data page and provide payment associated with acceptance of an offer provided in the first impression;
• receive a trigger of a reception of indication of a selection of the first impression by a consumer and a subsequent determination the reception of indication is outside an expiration time period;
• upon the reception of the trigger, and during a second time period, associate the second deal program portion with a second deal program collection;
• identify, subsequent to the reception of the trigger, one or more deal units available via the second deal program portion to offer;
• and
• provide, during the second time period, a second impression now discoverable to a larger grouping of consumers and associated with one or more deal units identified from the second deal program collection via a searchable web page.

A method for managing consumer accessibility to a deal program, the method comprising:

• segmenting the deal program into a plurality of deal program portions, including at least a first deal program portion and a second deal program portion, wherein each of the deal program portions is configured for use in a respective time period and associated with particular deal program collections;
• associating the first deal program portion with a first time period and with a first deal program collection, wherein the first deal program collection comprises a compilation of different deal programs configured for use during the first time period,
• determining, during the first time period, one or more deal units from the first deal program collection to offer;
• providing, during the first time period, a first impression only discoverable to a predetermined grouping of consumers and associated with the one or more deal units from the first deal program collection via at least one of a text message or email comprising a link such that activation of the link enables an electronic device to access an associated data page and provide payment associated with acceptance of an offer provided in the first impression;
• receiving a trigger of a reception of indication of a selection of the first impression by a consumer and a subsequent determination the reception of indication is outside an expiration time period;
• upon the reception of the trigger, and during a second time period, associating the second deal program portion with a second deal program collection;
• identifying, subsequent to the reception of the trigger, one or more deal units available via the second deal program portion to offer;
• and
• providing, during the second time period, a second impression now discoverable to a larger grouping of consumers and associated with one or more deal units identified from the second deal program collection via a searchable web page.

A computer program product, stored on a non-transitory computer readable medium, comprising instructions that when executed on one or more computers cause the one or more computers to perform operations implementing management of consumer accessibility to a deal program, the operations comprising:

• segmenting the deal program into a plurality of deal program portions, including at least a first deal program portion and a second deal program portion, wherein each of the deal program portions is configured for use in a respective time period and associated with particular deal program collections;
• associating the first deal program portion with a first time period and with a first deal program collection, wherein the first deal program collection comprises a compilation of different deal programs configured for use during the first time period,
• determining, during the first time period, one or more deal units from the first deal program collection to offer;
• providing, during the first time period, a first impression only discoverable to a predetermined grouping of consumers and associated with the one or more deal units from the first deal program collection via at least one of a text message or email comprising a link such that activation of the link enables an electronic device to access an associated data page and provide payment associated with acceptance of an offer provided in the first impression;
• receiving a trigger of a reception of indication of a selection of the first impression by a consumer and a subsequent determination the reception of indication is outside an expiration time period;
• upon the reception of the trigger, and during a second time period, associating the second deal program portion with a second deal program collection;
• identifying, subsequent to the reception of the trigger, one or more deal units available via the second deal program portion to offer;
• and
• providing, during the second time period, a second impression now discoverable to a larger grouping of consumers and associated with one or more deal units identified from the second deal program collection via a searchable web page.