Systems and methods for dynamic content arrangement of objects and style in merchandising

A machine-readable medium comprising executable instructions that, when executed by a processing system including a processor, facilitate performance of operations, the operations comprising:

• obtaining a first image, the first image comprising a depiction of a first product of a first potential advertiser, the first product being located in a room;
• analyzing the first image to determine a first type of room in which the first product is located;
• receiving, from user equipment, a user image that shows a depiction of a user environment;
• analyzing the user image, the analyzing resulting in an identified user environment room type;
• comparing the first type of room in which the first product is located to the identified user environment room type;
• responsive to the comparing indicating that the first type of room is a same type as the identified user environment room type, generating data that places the depiction of the first product in the depiction of the user environment;
• and
• responsive to the generating, sending the data to the user equipment.

A method comprising:

• obtaining, by a processing system comprising a processor, a first image from a first potential advertiser, the first image comprising a first depiction of a first product of the first potential advertiser;
• analyzing, by the processing system, the first image to determine a first spatial placement of the first product, the first spatial placement being relative to a first object in the first image;
• obtaining, by the processing system, a second image from a second potential advertiser, the second image comprising a second depiction of a second product of the second potential advertiser;
• analyzing, by the processing system, the second image to determine a second spatial placement of the second product, the second spatial placement being relative to a second object in the second image;
• obtaining, by the processing system, a third image from a third potential advertiser, the third image comprising a third depiction of a third product of the third potential advertiser;
• analyzing, by the processing system, the third image to determine a third spatial placement of the third product, the third spatial placement being relative to a third object in the third image;
• receiving by the processing system, from user equipment, a user image that shows a depiction of a user environment;
• analyzing, by the processing system, the user image, the analyzing resulting in an identified object;
• determining by the processing system which of the first, second and third objects correspond to the identified object, the determining resulting in a subset that includes two of the first, second and third objects and that excludes one of the first, second and third objects;
• selecting by the processing system, for participation in a bidding process, the first potential advertiser as one of a plurality of bidders in a first case that the subset includes the first object;
• selecting by the processing system, for participation in the bidding process, the second potential advertiser as one of the plurality of bidders in a second case that the subset includes the second object;
• selecting by the processing system, for participation in the bidding process, the third potential advertiser as one of the plurality of bidders in a third case that the subset includes the third object;
• facilitating, by the processing system, the bidding process between the plurality of bidders, the bidding process resulting in a winning bidder;
• generating, by the processing system, first information that places the first depiction of the first product in the depiction of the user environment in a fourth case that the winning bidder is the first potential advertiser;
• generating, by the processing system, second information that places the second depiction of the second product in the depiction of the user environment in a fifth case that the winning bidder is the second potential advertiser;
• generating, by the processing system, third information that places the third depiction of the third product in the depiction of the user environment in a sixth case that the winning bidder is the third potential advertiser;
• transmitting, by the processing system, the first information to the user equipment in the fourth case that the winning bidder is the first potential advertiser;
• transmitting, by the processing system, the second information to the user equipment in the fifth case that the winning bidder is the second potential advertiser;
• and
• transmitting, by the processing system, the third information to the user equipment in the sixth case that the winning bidder is the third potential advertiser.