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US 2021/0279776 A1Published application
Techniques and apparatuses for increasing the frequency of customer rating and review of businesses online
OwnerMichael Alfred Boerner, Isaac James Strafuss +1inventors
InventorsMichael Alfred Boerner, Isaac James Strafuss, Andrew Robert Mason
Life of this patent
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Abstract
This publication describes techniques and apparatuses directed at increasing the frequency of customer ratings and reviews of businesses online. The disclosed techniques and apparatuses utilize shortened direct links to an online business review page and a radio tag to increase the frequency of customer ratings and reviews of businesses online.
Claims20
A method implemented by a computing device comprising:
- receiving business identification information, the business identification information identifying a business;
- determining, utilizing the business identification information, a Uniform Resource Locator (URL) address associated with an online business review page for the identified business;
- generating a short link URL address for the URL address, the short link URL address shorter than the URL address;
- establishing a connection with a radio tag;
- and
- writing the short link URL address to the radio tag.
3 more elements
A method implemented by a computing device comprising:
- receiving business identification information, the business identification information identifying a business;
- determining, utilizing the business identification information, a Uniform Resource Locator (URL) address associated with an online business review page for the identified business;
- generating a short link URL address for the URL address, the short link URL address shorter than the URL address;
- generating a printed display;
- establishing a connection with a near-field communication (NFC) tag;
- writing the short link URL address to the NFC tag;
- and
- attaching the NFC tag to the printed display.
5 more elements
A method implemented by a computing device comprising:
- receiving business identification information, the business identification information identifying a business;
- determining, utilizing the business identification information, a Uniform Resource Locator (URL) address associated with an online business review page for the identified business by:
- determining a place identifier for the business;
- and
- modifying the URL address to incorporate the identifier;
- generating a short link URL address for the URL address, the short link URL address shorter than the URL address;
- generating a short code and a keyword prefix for the short link URL address;
- associating the short link URL address, short code, and keyword prefix in a database;
- generating an optical machine-readable code associated with at least one of the short link URL address or the URL address, the generated optical machine-readable code comprising a QR code;
- generating a printed display, the printed display comprising indicia representing the keyword prefix, the short code, and the QR code on the printed display;
- establishing a connection with a near-field communication (NFC) tag;
- writing the short link URL address to the NFC tag;
- and
- attaching the NFC tag to the display.
11 more elements
Dependencies are inferred from the claim text.