Systems and methods for selective distribution of online content

A computer-implemented method for executing online distribution of content, the method comprising:

• receiving, from a first content publisher that publishes a first web page, a request to publish content associated with the first content publisher on a second web page associated with a second content publisher;
• receiving, from the second content publisher, a request for content, the request including at least one identifier associated with a prospective viewer of a web page of the second content publisher;
• comparing the at least one identifier with at least one attribute of a desired viewer of the first content publisher;
• and
• providing for display, to the second content publisher or a device of the prospective viewer, the content of the first content publisher, based on at least the comparison of the at least one identifier with the at least one attribute of the desired viewer of the first content publisher.

A system for executing online distribution of content, the system including:

• a computer readable data storage device storing instructions for executing an distribution of content;
• and
• a processor configured to execute the instructions to perform a method including:
• receiving, from a first content publisher that publishes a first web page, a request to publish content associated with the first content publisher on a second web page associated with a second content publisher;
• receiving, from the second content publisher, a request for content, the request including at least one identifier associated with a prospective viewer of a web page of the second content publisher;
• comparing the at least one identifier with at least one attribute of a desired viewer of the first content publisher;
• and
• providing for display, to the second content publisher or a device of the prospective viewer, the content of the first content publisher, based on at least the comparison of the at least one identifier with the at least one attribute of the desired viewer of the first content publisher.

A computer-readable medium storing instructions that, when executed by a processor, cause the processor to execute online distribution of content, including:

• receiving, from a first content publisher that publishes a first web page, a request to publish content associated with the first content publisher on a second web page associated with a second content publisher;
• receiving, from the second content publisher, a request for content, the request including at least one identifier associated with a prospective viewer of a web page of the second content publisher;
• comparing the at least one identifier with at least one attribute of a desired viewer of the first content publisher;
• and
• providing for display, to the second content publisher or a device of the prospective viewer, the content of the first content publisher, based on at least the comparison of the at least one identifier with the at least one attribute of the desired viewer of the first content publisher.