Recommendation method and apparatus, and storage medium

A recommendation apparatus, comprising:

• processing circuitry configured to:
• obtain a candidate item to be recommended to a social network user, the social network user having at least two different types of social relationships;
• determine, for at least one target social object in each of the at least two different types of social relationships of the social network user, attention of each of the at least one target social object in the respective type of social relationship to the candidate item;
• determine, according to the attention of each of the at least one target social object in the at least two different types of social relationships to the candidate item, a comprehensive attention of the target social objects of the at least two different types of social relationships to the candidate item;
• and
• determine, according to the comprehensive attention, whether to recommend the candidate item to the social network user.

A non-transitory computer-readable storage medium storing instructions which when executed by at least one processor cause the at least one processor to perform:

• obtaining a candidate item to be recommended to a social network user, the social network user having at least two different types of social relationships;
• determining, for at least one target social object in each of the at least two different types of social relationships of the social network user, attention of each of the at least one target social object in the respective type of social relationship to the candidate item;
• determining, according to the attention of each of the at least one target social object in the at least two different types of social relationships to the candidate item, a comprehensive attention of the target social objects of the at least two different types of social relationships to the candidate item;
• and
• determining, according to the comprehensive attention, whether to recommend the candidate item to the social network user.