Methods and systems for reducing inadvertent interactions with advertisements displayed on a computing device
AssigneeGoogle Inc.
InventorsBrian Scot Cohen, Lloyd Dee Thompson, Armen Mkrtchyan
Life of this patent
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AssigneeGoogle Inc.
InventorsBrian Scot Cohen, Lloyd Dee Thompson, Armen Mkrtchyan
Estimating the term…
A computing device can receive an interactive advertisement comprising a first content object and a second content object. The computing device can display the first content object corresponding to a collapsed version of the interactive advertisement. The computing device can receive a first action to activate the interactive advertisement. The computing device can provide for display, responsive to receiving the first action, a target object identifying a location on the display screen to which to move the first content object. The computing device can receive a second action to move the first content object towards the target object. The computing device can then provide for display, the second content object corresponding to an expanded version of the interactive ad on the display screen of the computing device.
1-20. (canceled)
A non-transitory computer-readable medium storing computer program instructions, the computer program instructions when executed by one or more processors of a computing device cause the computing device to:
The non-transitory computer-readable medium of claim 6, wherein the interaction includes a swipe in a predefined direction and the parameter of the interaction initiated within the predefined display region of the information resource includes a swipe distance.
The non-transitory computer-readable medium of claim 6, wherein the visual indicator is a first visual indicator and the computer program instructions when executed by the one or more processors further cause the computing device to:
The non-transitory computer-readable medium of claim 1, wherein the information resource is displayed by a browser or by an application installed on the computing device.
A method for reducing inadvertent interactions with displayed content, comprising:
The method of claim 31, wherein the interaction includes a left swipe, a right swipe or a swipe in a predefined direction.
A computing device comprising:
Dependencies are inferred from the claim text.