Platform for location and time based advertising
AssigneeBoardActive Corporation
InventorDouglas L. Pittman
Life of this patent
Estimating the term…
Abstract
The present disclosure provides systems and methods configured to perform the stages of: receiving an initial device location; receiving a subsequent device location; determining a course of travel associated with the device; aggregating data associated with courses of travel for a plurality of devices; determining a plurality of commonly traveled paths based on the aggregated data; receiving an identification of a path of the plurality of commonly traveled paths; and defining content to be transmitted to at least one device traveling down the identified path.
Claims22
A method comprising:
- receiving an initial device location;
- receiving a subsequent device location;
- determining a course of travel associated with the device;
- aggregating data associated with courses of travel for a plurality of devices;
- determining a plurality of commonly traveled paths based on the aggregated data;
- receiving an identification of a path of the plurality of commonly traveled paths;
- and
- defining content to be transmitted to at least one device traveling down the identified path.
A system for geolocation and time-based advertising, the system comprising:
- a memory storage;
- and
- at least one processing unit, wherein the at least one processing unit is configured to:
- receive an initial device location,
- receive a subsequent device location,
- compare the initial device location and the subsequent device location,
- aggregate data associated with the course of travel associated with the device with courses of travel associated with a plurality of other devices,
- determine a plurality of common paths based on the aggregated data,
- provide a density map comprising a density of the plurality of common paths,
- receive an identification of a path of the plurality of common paths, and
- define content to be transmitted to at least one device traveling down the identify path.
Dependencies are inferred from the claim text.