Spot market: location aware commerce for an event

A method, comprising:

• receiving, from a first computing device, event data for an event to occur at a physical location and to include the physical presence of two or more entities;
• receiving registration information from one or more entities, the registration information associating the one or more entities with the event;
• generating, using the registration information, an event interface object to enable a first entity of the one or more entities and a second entity of the one or more entities to exchange one or more items while the first entity and the second entity are both physically present at the event;
• and
• publishing the event interface object to a second computing device based on a participation criteria, the second device being operated by at least one of the first entity and the second entity.

A non-transitory computer-readable storage medium storing a set of instructions that, when executed by at least one processor of a machine, cause the machine to:

• receive data indicative of physical location from a first computing device;
• associate an event with the physical location, the event occurring at the physical location and including the physical presence of two or more entities;
• receive registration information from one or more entities that are associated with the event;
• generate, using the registration information, a data object to enable a first entity of the one or more entities and a second entity of the one or more entities to exchange one or more items while the first entity and the second entity are both physically present at the event;
• and
• publish the data object to a second computing device based on a participation criteria, the second device being operated by at least one of the first entity and the second entity.