Attention Token Digital Asset Rewards
OwnerBrendan Eich, Brian Johnson +2inventors
InventorsBrendan Eich, Brian Johnson, Marshall Rose, Nejc Zdovc
Life of this patent
Estimating the term…
Abstract
An attention application includes a digital asset wallet. The attention application can estimate the attention a user has spent such as on media content created by a publisher or ads sent by an advertiser. The attention application can pay an amount of the digital asset to the publishers based on the attention spent by the user or receive a payment of the digital asset if the user devoted sufficient attention to a paying advertiser. The user of the attention application can
Claims20
A method of attention token rewards, the method comprising:
- receiving, at an attention application, media content from a publisher, the attention application including a digital asset wallet of attention tokens;
- displaying, by the attention application, the media content to a user of the attention application;
- collecting, by the attention application, indicia of user attention to the media content during an attention session;
- and
- executing, based at least in part on the indicia of user attention, a transfer of a digital asset reward from the digital asset wallet to the publisher.
A digital asset reward system, the system comprising:
- an attention application for displaying media content to a user, the attention application including a digital asset wallet of attention tokens;
- an attention token dispenser to distribute attention tokens from the digital asset wallet to media content creators;
- and
- an attention token collector to receive attention tokens into the digital asset wallet based at least in part on attention paid by the user to media content associated with a digital asset reward.
A method of administering an attention economy with a digital asset attention token, the method comprising:
- receiving indicia of user attention from attention applications having digital assets wallets for attention tokens, the indicia of attention representing user attention to media content on the attention applications, the media content being created by media content publishers;
- receiving an indication of whether each media content creator satisfies a condition of willingness to accept attention tokens;
- adding a media content publisher to a list of verified publishers if the media content publisher satisfies the condition of willingness to accept attention tokens;
- receiving a request from an attention application for the list of verified publishers;
- and
- transmitting the list of verified publishers to the attention application in response to the request.
Dependencies are inferred from the claim text.