Cleaning Compositions and Methods for Modifying Turbidity and Enhancing Fragrance Performance

A method of preparing a cleaning composition with enhanced fragrance performance, the method comprising:

• combining at least two anionic surfactants, wherein the at least two anionic surfactants comprise a linear alkylbenzene sulfonate (LAS) and a sodium lauryl ether sulfate (SLES), to form a mixture having a weight ratio of LAS:SLES of about 3:1 to about 1:1 or about 6:1 to about 4:1;
• and
• adding the mixture, an ionic agent and a nonionic surfactant to the cleaning composition, wherein the cleaning composition includes a fragrance,
• wherein the mixture comprises a a total amount combined of LAS and SLES of about 1%-2% by weight of the cleaning composition, and
• wherein the ionic agent comprises an amount of about 0.01% to about 0.5% by weight and the nonionic surfactant comprises an amount of greater than about 0% to less than about 0.45% by weight of the cleaning composition.