System and method for optimizing revenue through bandwidth utilization management

A non-transitory, machine-readable medium, comprising executable instructions that, when executed by a processing system including a processor, facilitate performance of operations, the operations comprising:

• determining a bandwidth utilization of a network;
• receiving a request provided by equipment of a user to access a requested network content item by way of the network provided by a network service provider;
• adjusting, responsive to the bandwidth utilization exceeding a threshold, a data service price to obtain an adjusted data service price for transporting the requested network content item to the equipment of the user;
• providing a notification of the adjusted data service price to the equipment of the user;
• obtaining from the equipment of the user an updated request for providing the requested network content item to the equipment of the user at the adjusted data service price, wherein the updated request indicates acceptance of the adjusted data service price;
• and
• facilitating transport of the requested network content item to the equipment of the user according to the updated request.

A method, comprising:

• determining, by a processing system including a processor, a bandwidth utilization of a network;
• obtaining, by the processor, a request provided by equipment of a user to access a requested network content item by way of the network;
• adjusting, by the processing system, responsive to the bandwidth utilization exceeding a threshold, a data service price to obtain an adjusted data service price for transporting the requested network content item to the equipment of the user;
• forwarding, by the processing system, a notification of the adjusted data service price to the equipment of the user;
• obtaining, by the processing system, from the equipment of the user an updated request for providing the requested network content item to the equipment of the user at the adjusted data service price, wherein the updated request indicates acceptance of the adjusted data service price;
• and
• facilitating, by the processing system, transport of the requested network content item to the equipment of the user according to the updated request.