US 2019/0318409 A1 · Back End Server Modification And Visualization

Abstract

Product recommendations are selected according to a model. Product recommendations may be annotated with rules of the model used to select the products. A user may modify the model and be provided with a URL and a cookie associated with the modified model. Subsequent requests or the URL and presenting the cookie are processed using the modified model. A context may be associated with the cookie and modified by the user to observe performance of the model for the context. An interface may permit a user to specify rules for the model or otherwise model its behavior. User interactions with a website result in recommendations according to the model. A journey is recorded that records content, recommendations, and parameters of the model corresponding to the recommendations. The journeys of users may be filtered and visually presented to a user.

Claims20

Dependent claims

A system comprising one or more processing devices and one or more memory devices operably coupled to the one or more processing devices, the one or more memory devices storing executable code effective to cause the one or more processing devices to, for each user of a plurality of users:

receive a plurality of actions from the each user with respect to a web site;
for each action of the plurality of actions:
transmit content requested by the each action;
generate product recommendations using a model according to the each action and a profile of the each user;
and
store a record for the each action in a journey of the each user, the record including a descriptor of the each action and the product recommendations.

3 more elements

Dependencies are inferred from the claim text.

Back End Server Modification And Visualization

Life of this patent

Back End Server Modification And Visualization

Life of this patent

Abstract

Claims20