Communication system with offline conversion verification and related methods

A communication system comprising:

• a local computing device;
• a first server comprising a processor and memory coupled therewith, said first server configured to
• provide an online advertising service to a plurality of first users,
• cooperate with said local computing device to render an online advertisement within a web browsing interface for a given first user for a first requested task, and
• determine first user identification data of the given first user and first requested task identification data for the first requested task;
• at least one second server communicating with said first server and comprising a processor and memory coupled therewith, said at least one second server configured to
• determine second user identification data of a given second user associated with an offline transaction for a second requested task, and
• determine second requested task identification data for the second requested task;
• said first server and said at least one second server configured to determine when the first and second user identification data match;
• said one of said first server and said at least one second server configured to when the first and second requested task identification data match, then generate a report indicating an offline conversion for the online advertisement for the given first user;
• and
• a point-of-sale (POS) terminal configured to
• communicate with a mobile wireless communications device of the given second user during the offline transaction, and
• retrieve the second user identification data from the mobile wireless communications device, and send the second user identification data to said at least one second server.

A method of operating a communication system comprising:

• operating a first server to
• provide an online advertising service to a plurality of first users,
• cooperate with a local computing device to render an online advertisement within a web browsing interface for a given first user for a first requested task, and
• determine first user identification data of the given first user and first requested task identification data for the first requested task;
• and
• operating at least one second server in communication with the first server to
• determine second user identification data of a given second user associated with an offline transaction for a second requested task, and
• determine second requested task identification data for the second requested task;
• the first server and the at least one second server determining when the first and second user identification data match, and when the first and second requested task identification data match.