Systems and Methods of Programmatic Video Content Distribution

A distributed content system for delivering content, comprising:

• a client device comprising a display and a computing device;
• wherein the client device is configured to run a content controller and a content player;
• wherein the content player is configured to play an object defined by the content controller;
• wherein the content controller is further configured to send a content identifier to a server computing device, the server computing device being configured to receive the content identifier and to send data comprising a list of content segments and a content segment length corresponding to a content segment in the list to the client device in response to the receipt of the content identifier;
• wherein the content controller is further configured to:
• (a) verify that the content segment corresponds to a current time,
• (b) define the object to be played by the content player by setting the content segment as the object,
• (c) determine an offset time of the object based on the current time,
• (d) activate the object using the offset time,
• (e) determine an equivalent time elapsed for the episode based on a time elapsed since the episode began playing and the offset time of the object, and
• (f) determine whether the equivalent time elapsed since the object was activated is equivalent to or greater than the content segment length of the object, and if the determination is yes, redefine the object to be played by the content player by defining a second content segment in the list of content segments as the object,
• wherein each content segment in the list of content segments comprises a content resource locator;
• and
• wherein the list of content segments comprises at least one advertisement content segment and at least one content segment not associated with an advertisement.