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US 2019/0244243 A1Published application
Scalable decentralized digital and programmatic advertising analytics system
AssigneeKr8Os, Inc
InventorsSamuel Goldberg, Samuel Kim, Miguel Morales, Alexander Voloshko, Dariusz Zacharczuk, Chris Cohen
Life of this patent
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Abstract
Systems and methods for decentralized digital advertising analytics, including programmatic advertising analytics, to collect and verify advertising event data to detect errors and fraud.
Claims16
A decentralized analytics system comprising:
- a plurality of data sources;
- a decentralized verification system;
- a routing system, connected to said plurality of data sources and said decentralized verification system, for routing transaction data from said plurality of data sources to said decentralized verification system;
- wherein said decentralized verification system compares the transaction data to identify matched transaction data and unmatched transaction data;
- and
- a storage, connected to said decentralized verification system, to store the matched transaction data and the unmatched transaction data.
3 more elements
A decentralized analytics processing method comprising the steps of:
- routing transaction data from a plurality of data sources to a decentralized verification system;
- comparing transaction data with a decentralized plurality of processing resources to identify at least one of matched transaction data and unmatched transaction data;
- and
- storing at least one of the matched transaction data and unmatched transaction data.
1 more element
An analytics processing method comprising the steps of:
- routing transaction data from a plurality of data sources to a verification system;
- comparing transaction data to identify at least one of matched transaction data and unmatched transaction data utilizing a zero-knowledge proof;
- and
- storing at least one of the matched transaction data and unmatched transaction data.
1 more element
Dependencies are inferred from the claim text.